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Hackers and Social Engineering Techniques

Do you know what social engineering is? Social engineering is the act of manipulating people into doing actions or exposing confidential information. It's trickery or deception to gather information, fraud, or computer system access where in the hacker never comes face-to-face with the victim. Here are some of the social engineering techniques:

The hacker steals passwords through guessing the victim's password reminder question with the help of gathered information from his or her social networking profile. One incident was when Hacker Roll was able to guess the password and broke into an e-mail account of Twitter's administrative assistant using the Google's password reset feature. After this, Hacker Roll was able to forward hundreds of pages of internal Twitter documents to different websites including TechCrunch which has published some and referred to others. Another college student also broke into Gov. Sarah Palin's Yahoo e-mail account using Yahoo's password reset questions.

People should be careful in creating passwords for their accounts. They should not disclose personal information on services like Facebook, Twitter and any other social networking sites because it will be easy for hackers to know your passwords. With the information available in your social sites, it's easy to crack and discover your passwords. It's like you are giving away your passwords or inviting hackers to have an access on your account.

The hacker befriends an individual or a group to gain their trust. And if the victims already trust him, he will make the victim click on links or attachment infected with Malware which can weaken a corporate system. There's nothing wrong with meeting new friends in the Internet but it is very dangerous because you don't really know the people who you are dealing with online. It's not advisable to receive, accept or open links and attachments to unknown source. The hacker also pretends to be an insider to get information from the employees. If people think that you work for the same company, they will trust you a lot including the information that you need. This will be a big advantage on your part.

The hacker also impersonates you or your friends, even other people. He can message you anytime using the name of your friend. He will ask you a favor like asking for data from your office. Since you are not aware that you are talking to a stranger and not your friend, you'll give him what he needs. After this, he can manipulate the data that you have given to him and this will really put you into trouble. A hacker can also call any company and claim that he is from technical support. In this situation, he can pretend that he is part of the technical support, help solve the problem and be able to have access from the victim's computer and launch Malware.

Hackers and social engineering techniques can devastate your business or personal life. Include spoofing or hacking IDs for private e-mails, social networking sites or chat histories, phishing credit card account numbers and their passwords, and hacking websites of companies to destroy reputation. With the growing of numbers of hackers nowadays, it's important to protect your system and company at the same time. You should be careful enough when dealing with unknown person because they might deceive or manipulate you. Remember, the only purpose of the hackers and social engineering techniques is to exploit human weaknesses to get personal benefits.

Hackers use social engineering to trick people and reveal passwords or information that will weaken the security of an individual, group or company. Social engineering really relies on human weakness than weakness of the computer system (hardware, software, network design, etc.) itself. If you have been victimized by hackers and your computer gets infected, worry no more. Techie Now can give a solution to your problem. Contact us now and we will remove the infections of your computer. Techie Now will work on your PC right away.

The Need For Semi-Login For Websites

My Gmail Id was hacked. Most probably it was at the cyber cafe where I had gone for surfing the internet. Some prankster might have installed keylogger or something. Thankfully, the email id I used at the cafe was not important. But the issue of security made me ponder for a solution for such situations where we are forced to rely on others to secure their computers and networks.

The only thing I could think about is semi login. How about making a provision of logging in with limited powers and access. Similar to linux computers where we are encouraged not to login in with full administrative powers. But instead of having different username, we could have only different passwords. The password entered in the password box should decide whether the user wants to login using full login or semi login. This will ease the users from the hassles of remembering many Usernames.

For example, suppose "" has the main password as "qwerty" and semi login password as "asdf". When logging in to the the service if the user enters the username "" and the password as "asdf" then the service provider must know that the user wants to login using semi-login. Or else, we can make a option button that the user can select if he wants to use the semi-login functionality so that the service provider is notified about it.

Consider a situation for a Gmail account. Google has conquered our online world. It is the login for our email, adwords, adsense, shopping account as well as used as an username for third party services like Paypal, etc. If for some reason the Gmail account has been compromised then all other accounts are also in peril. This all could happen just because we wanted to check a friend's email forward or a newsletter. The solution is having something as semi-login. When logged in using semi-login, we must only have access to emails which are pre-decided by the user to be shown when he is in full login.

That is, the user can decide what all emails and which senders' emails can be accessed in semi-login. The user can easily make the "funny" mails, mail forwards and newsletters, ie. the unimportant stuff, accessible via semi-login. He cannot access other mails or change any account information. The user can decide what all things can be accessed and modified when in semi login. Which mails he wants to access and which mail he can reply to.

Also, in Adsense or paypal we can use semi-login to check today's earnings and nothing else. No inside data like channels, previous earnings, etc or account access, only the figure that will let the user know how much he has earned today. Even if the semi login password is compromised, the hacker can only access the unimportant mails.

The advantage of semi-login password is that the user can use the same password for semi-login for all his online accounts as it won't make much difference in the event that this password is known to someone else. As his main passwords will be different from the semi login password, as well as from each other, the hacker cannot cause any damage. For example, suppose the main password for "" is "qwerty" and for "" is "zxcvbn" then we can use a semi login password for both the account "asdfg". However, online services must enforce policies to safeguard the main password like not allowing the semi login password to be a sub-string of the main password, etc.

Edit: Unimportant mails would include newsletters, etc. You can also mark any email you receive as unimportant. Also, you can filter incoming mails from friends who send email forwards, etc. Of course, the obvious problem is that what if that friend sends important email. However, usually most people have different email accounts for sending and receiving important emails and for leisure purposes like sending forwards.

How to Make a Secure Password

Today password is very important to secure your private data and information. It is commonly used for authentication, gain access to a resource or prove identity. Some passwords are usually required short composition letters or numbers, but there are also some passwords which are required long composition. However, either the password is short or long composition, the most important thing that you have to consider is about to make a secure password. So, these are going to give you some ways on how to make a secure password.

The main thing that you need to consider in making password is about to arrange an easy to remember but hard to guess password. A hard to guess password is considered to avoid the threat from hackers. So, you need to make a strong password in order to get your data and information keeps secure.

Moreover, with the purpose of making a secure password; you have to make complex arrangement of dissimilar characters in order to be hard guessed. You can make combination between letters and numbers to get stronger password. However, do not forget to make the combination which will be easy to remember. Therefore, you will not forget your password anytime you need to use it.

Furthermore, if the password requires long characters and it contains a lot of different letters and numbers, you need to write your password because it must be difficult to remember. Also, you have to keep it in a secure place so that your password will also secure. If one day you can certainly remember the password, then you do not have to write it in order to avoid someone else finds your password.

Change IP to Guard Your Privacy on the Internet

To change IP addresses has recently become quite common in households and businesses. Because of a lot of problems which usually root from the internet, keeping your privacy in the cyberspace is very important. Of course, everybody would want to keep their confidential and personal records private. However, with the continuously developing technology, even simple IP addresses can be a way for other people to steal your identity.

Identity theft, as we all know, is something that we should consider with utmost importance. It has been damaging a lot of people's lives over the past years, stealing not only their names, but also their lives. Most of these identity theft cases start from the internet, which only shows that people should be cautious in using the cyberspace. In this case, to change IP addresses is one solution to keep your privacy in the Internet.
Why change your IP address?

Aside from keeping your privacy, changing your IP address has a number of benefits.

• It keeps your real location be hidden from other people. Since IP addresses reveal a certain geographic area, a change in the IP address will show other people that you are from another country, city or continent, effectively protecting your private location.

• It keeps your identity anonymous, which makes hackers bump a dead end should they want to access your personal information through the Internet.

• It keeps you safe and protected whenever you shop online and make transactions over the internet. With this, all your personal and financial information are kept safe since hackers won't be able to trace the real you in the real world, keeping you safe from the dangers of identity theft and preventing you from losing millions of dollars through your lifetime.

• It keeps you safe from those annoying mailing lists and spam mails which flood your email accounts. By keeping your anonymity in the cyberspace, they would not have any way of tracing you and connecting your cyber information with real information.

Why surfing anonymously gives you peace of mind

To change IP addresses gives you the advantage of losing hackers and identity thieves away from you. As we all know, the Internet is now a repository of information all over the world. Although the chances of your identity being stolen by thieves, and your information being gotten by other people are slim, it is still better to be safe than to be sorry in the long run.

Identity theft has caused individuals and businesses lose millions of dollars each year, and it takes years to repair the damage that identity theft has caused to you. Surfing safely in the Internet gives you extra protection from causing lifetime damage from identity theft and other cyber crimes lurking nowadays. Moreover, you also get to protect not only your identity, but also your family's identities - just by simply changing your IP address. You get to have peace of mind knowing that your children won't have problems in the future because their personal information was stolen by somebody who has tracked down your IP address.

In order to learn more about Change IP and learn how you could try out a unique software solution free go to blog post

Internet Marketing Tips - Doing Research Online

Internet marketers have to do research all the time, whether it's keyword research, product research or whatever. That is, after all, what the search engines are for. Well, the search engines are not perfect and sometimes they let us down. How many times have you gone to a site to lookup something and got hit by a virus? I know it's happened to me quite often and had I not had my anti virus software, I would have been up the creek without a paddle. But even AV software isn't perfect. So what do we do? This article will give you a few suggestions.

At the top of the list is to look at the search engine listing itself. Google has a very nice feature that, while not perfect, does help some. If a site is reported to them to contain some dangerous virus, or they find it on their own, they post a message next to the listing saying "This site may be harmful to your computer." If you see something like that, use your common sense and don't go there. Very rarely are these false positives. Yes, a little while ago they had a human error that flagged every site as dangerous. But for the most part, these warnings are very accurate. Heed them!

Next, you want to look at the site in terms of, "How reliable is it?" For example, if you were going to research a new product and wanted to find reviews on it, you'd have little problem going to a site like Amazon. Why? Because Amazon is widely known and respected and the chances of getting a virus from them are slim to none. On the other hand, going to "Joe's Review Site" probably isn't going to give you that same warm and fuzzy feeling while visiting. It's not fair, but it's how things are. Less known sites are more prone to hitting you with a dangerous virus.

Finally, you want to make sure that whenever you visit a site online, whatever site it is, that you ARE protected. Yes, I said that no AV software is fool proof. There are new viruses coming out everyday and these companies have their hands full just trying to keep up with them, and yes, things can slip through. But having no protection at all is simply looking for a ton of trouble. I'm not going to recommend any particular AV software. You can do your own research on that...kind of a catch 22 in itself as you have to be careful about where you do your research. To that end, I recommend PC Mag's web site. It's reputable and you'll get some good info there.

It's a scary world out there. There are some days when I don't even want to go surfing, that's how bad it is. But if you follow the above tips, you will give yourself the best chance of not getting hit with something that you can't recover from.

American Pie: The Book Of Love (2009)



Gold Secrets - A World of Warcraft Gold Secrets Review

Some of you may have heard about a World of Warcraft guide called Gold Secrets. The book is written by Luke Brown, and I'm about to tell you if it's worth the small investment. If you've played WoW a little bit, then you'll know that in order to perform well you need to do a couple of things - progress through the different levels, and obtain gold to get gear and equipment. Luke's guide does a great job of showing a player both, but it pays particular attention to Warcraft gold secrets.

Now, there are some WoW players who don't play by the rules and opt to buy gold online. A number of internet gold re-sellers exist and they probably do very well, as gold is the currency of trade in Warcraft. But be very careful. Buying gold from these internet providers can get you permanently banned from World of Warcraft as it is against their terms of service. No joke. Besides, it's not much fun buying gold for real money and it can get very expensive.

So back to Luke Brown's Gold Secrets, does is offer any value? First, here's a little thing or two that you should know about Luke Brown. He is known as the "Godfather of Gold" in Warcraft circles and since the release of his Warcraft Gold Secrets guide, he has become much hated by the online gold re-sellers. Furthermore, Luke has a number of Level 80 characters and his accounts usually have several thousands of gold.

Given Luke's qualifications, it is fair to say that his gold guide is chalk full of the best tips and hints available anywhere. He has proven how you can earn over 400 gold per hour. Inside the guide you will find detailed maps and images that show you step by step everything that you need to make more gold. Luke will also show you how to master the gold making techniques in the Auction House.

In short, this guide is for anyone who is determined at mastering WoW. This guide will have you earning hundreds more gold per day in very little time. I urge you to check it out. For more information on WoW gold secrets guide, check this out:

Caesar 3 Review and Strategy

A classic city building game, Caesar 3 is another masterpiece by Sierra. The game begins with a few tutorial stages to show and explain the basics and then has you on your own attempting to fulfill the target goals - a certain culture rating, a certain favor with Caesar, a target population, etc. After each successful stage completion your income and rank rises - beginning at Citizen and concluding at Caesar.

Once the tutorial mission has finished and you learned how to build houses, farms and other basics you'll be given a choice of economic or military mission. Economic missions require more advanced city building as you need to meet higher Culture, Prosperity, Favor and other goals. Military missions will have you come under attack from Barbarians and other enemy forces including the Carthaginians. As a result your goals will be easier but at the same time harder as you need to raise an army and counter the threat. The best way to play is to choose all peaceful or all military scenarios, run through the game and then play again choosing the opposite option. Of course once you complete a mission you are always presented the choice of peace or war so the decision is always yours to make.

Game play itself involves managing a budget, keeping the gods, Caesar and your people happy. As all your services create walkers who walk by your houses, evolving them as they provide services, proper organization is key. If your roads have too many intersections the walkers could go the wrong way and not service the house. For instance a market provides food, pottery and other goods you grew, manufactured or imported and the lady that walks by each your houses makes a random choice at an intersection. The goal is to minimize the randomness as the person has a limited range and you don't want to waste time and resources in the wrong direction.

Roads, houses. reservoirs and fountains, farms and granaries form the basics for any city and how you organize it is up to you. Farms and industry can only be built in certain places. City management at it's finest, the game offers a challenge especially when you throw in the favor or anger of the gods.

On a final note, if you completely piss of Caesar in the scenario, he will send Roman soldiers to your city and wipe you out, which is actually funny to see. Best of luck in your city building. This game offers hours of enjoyment and I only described a small sample of what's inside.

There are also several Caesar 3 cheats but those are for another time. Should you find yourself looking for another Sierra game to try, I'd recommend Civil War Generals 2, that is if you can find a copy.

How to Copy PC Games

If you are wondering how to copy PC games you should get to know the different types of software out there than can help you do this. If you know your game disk is going to get scratched, you will want to have a backup copy of it. Maybe you want to transfer the contents of your downloaded games to a new computer. We will be taking a look here in this article on copying your game and some of the details involved with a successful backup.

Your PC or laptop has the ability to burn discs and copy PC games more than likely. You can burn off files and music, but do you know how to burn off a game? Your Windows operating system has lots of abilities and there is no doubt gaming is getting to be a popular feature of this system. Imagine the pride you will get from cranking up your newly burned game on your computer and realizing you now have the ability to do this instead of asking someone else to do it for you.

You will be able to copy DVD ROM games and also CD ROM software. Your game should say DVD-R or CD ROM somewhere on it. For your destination disk, a four gigabyte blank disc should be big enough for you to copy your game onto. To start, you will need to open up the software you are using to copy the game. The type of software and who makes it is an important part of this process of learning how to copy PC games. Many are out of date.

The next step to copy PC games is to create a new folder on your computer. You can name the new folder whatever you want. Put your game into the disc drive on your computer, open up the game copying software you are using, and copy the game to your computer into the new folder you made using the program. When this process is complete, your screen should have a popup window telling you that it had success in copying the game. When the copying is complete from the disk to your computer, you can take out the game disk and go to the next step.

To get the files from your new folder with the game in it to your computer you will need a new blank disk. Put the disk into the DVD slot. Go to "ISO write" in your game copying software. You are looking for the ISO image in the folder where you copied the game earlier. Now find the place in the copying software that says "write". Write the game from your folder to the blank disk you have in the computer. It will begin burning the game to the blank disk. You can find other games on your computer and try to do the same style of copying. You may have success with them also. When it is done you should see a window telling you that you had success in putting the game on your new disk. Once you see it, you are done! You just successfully copied a game from one disk to another.

As most people know, this is for you to make your own backup copy. If you try to sell other people's video games you could get in trouble so be careful. You do not want that to happen, so use your software for good purposes and stay out of trouble when you copy PC games.

Here we covered how to copy PC games and the tools needed to do it. If any of this sounds confusing or you would like to find a good highly rated program that you can use to copy your games, take a look at my site by clicking the link in my resource box.

Click this link and you will be taken there: Copy PC Games

Kaspersky Internet Security 2010 Final+Key

Kaspersky Internet Security 2010 – the backbone of your PC’s security system, offering protection from a range of IT threats. Kaspersky Anti-Virus 2010 provides the basic tools needed to protect your PC.

Kaspersky Internet Security 2010 – the all-in-one security solution that offers a worry-free computing environment for you and your family. Kaspersky Internet Security 2010 has everything you need for a safe and secure Internet experience. Kaspersky Internet Security 9.0 – is a new line of Kaspersky Labs products, which is designed for the multi-tiered protection of personal computers. This product is based on in-house protection components, which are based on variety of technologies for maximum levels of user protection regardless of technical competencies. This product utilizes several technologies, which were jointly developed by Kaspersky Labs and other companies; part of them is implemented via online-services.

Our products for home and home office are specifically designed to provide hassle-free and quality protection against viruses, worms and other malicious programs, as well as hacker attacks, spam and spyware.

During product preparation several competitor offerings were considered and analyzed - firewalls, security suites systems, which position themselves as proactive in defence and HIPS systems. Combination of in-hosue innovative developments and results from analysis gathered through the industry allowed to jump onto a new level of protection for personal users, whereby offering even more hardened and less annoying computer protection from all types of electronic threats – malicious programs of different types, hacker attacks, spam mailings, program-root kits, phishing emails, advertisement popup windows etc.

Kaspersky Internet Security 2010 All Features:

Essential Protection:
* Protects from viruses, Trojans and worms
* Blocks spyware and adware
* Scans files in real time (on access) and on demand
* Scans email messages (regardless of email client)
* Scans Internet traffic (regardless of browser)
* Protects instant messengers (ICQ, MSN)
* Provides proactive protection from unknown threats
* Scans Java and Visual Basic scripts

Extended Protection:
* Two-way personal firewall
* Safe Wi-Fi and VPN connections
* Intrusion prevention system
* Intelligent application management and control
o automatically configured application rules
o security rating is assigned to unknown applications
o access to the user’s resources and data is restricted for unknown applications

Preventive Protection:
* Scans operating system and installed applications for vulnerabilities
* Analyzes and closes Internet Explorer vulnerabilities
* Disables links to malware sites
* Detects viruses based on the packers used to compress code
* Global threat monitoring (Kaspersky Security Network)

Advanced Protection & Recovery:
* The program can be installed on infected computers
* Self-protection from being disabled or stopped
* Restores correct system settings after removing malicious software
* Tools for creating a rescue disk

Data & Identity Theft Protection:
* Disables links to fake (phishing) websites
* Blocks all types of keyloggers
* Virtual keyboard is provided for safely entering logins and passwords
* Prevents the theft of data exchanged via secure connections (HTTPS / SSL)
* Blocks unauthorized dial-up connections
* Cleans up any traces of user activity (deletes temporary files, cookies etc.)

Content Filtering:
* Parental control
* Improved antispam protection (plugins for Microsoft Outlook, Microsoft Outlook Express, The Bat!, Thunderbird)
* Blocks banners on web pages

* Automatic configuration during installation
* Wizards for common tasks
* Visual reports with charts and diagrams
* Alerts provide all the information necessary for informed user decisions
* Automatic or interactive mode
* Round-the-clock technical support
* Automatic database updates


Norton Internet Security 2010

Norton Internet Security was designed to be the fastest virus, spyware and internet protection you can buy. The Norton Internet Security main window acts as a security management interface.

Norton Internet Security 2010 will be the fastest and lightest security suite Symantec has ever delivered. It guards your PC, network, online activities and your identity with innovative, intelligent detection technologies optimized to combat today’s aggressive, rapid-fire attacks. Improved Norton Safe Web technology blocks Internet threats before they can infect your PC.

So you can browse, buy and bank online with confidence. It even warns you of unsafe web sites right in your search results. Plus, unlike other Internet security suites, it provides easy-to-understand threat and performance information to help you avoid future threats and keep your PC running fast.

Here are some key features of "Norton Internet Security":

Engineered for Speed:
· Proven fastest and lightest security suite available
· Intelligence-driven Norton Insight technology targets only those files at risk for faster, fewer, shorter scans
· Installs in under one minute on average requires less than 7 MB of memory
· Up-to-the-minute Protection
· Delivers up-to-the-minute protection with rapid pulse updates every 5 to 15 minutes.
· The Norton Protection System provides multilayered protection technologies that work in concert to stop threats before they impact you.
· Real-time SONAR (Symantec Online Network for Advanced Response) helps prevent bots from taking control of your PC.
· Prevents threats from entering through your firewall.
· Detects and automatically removes online threats.
· Defends against Web-based attacks with patent-pending technology.
· Recovery Tool boots and repairs badly infected PCs
· Delivers our most complete deep-cleaning scan possible.
· Prevents bots from taking control of your PC.
· Norton Ongoing Protection provides continuous protection updates and new product features as they become available throughout your product subscription period, helping to keep your computer protected against the latest Internet threats and risks.
· Norton Automatic Renewal Service helps to ensure that you’re protected by automatically renewing your product subscription before it expires.

Norton Identity Safe:
· Keeps your online identity safer than ever when you buy, bank, browse, and game online.
· Advanced phishing protection keeps your personal identification out of the hands of fraudulent Web sites.
· Stores and encrypts your passwords and other confidential data.
· Fills in online forms at your request to save time and protect you from keystroke loggers.

Control without disruptions:
· Puts every element of your security at your fingertips
· NEW! Schedules resource intensive tasks for when you’re not using your PC.
· Review the security status of every process on your PC.
· Silent mode suspends alerts and updates to avoid interrupting or slowing games and movies.
· Smart two-way firewall automatically makes security decisions for you.

Secure Networking:
· Helps you secure your home network.
· Conceals and secures your PC on public Wi-Fi networks.

Parental Controls:
· Create individual user profiles with enhanced parental controls.

Spam Blocking:
· Filters spam better than ever.

What's New in This Release:

· New and Improved Features

· Performance Enhancements
· The 2010 products improve on the very high performance bar already set by the 2009 products. The Beta builds will be regularly updated, with later builds improving on performance and functionality.

· Enhanced Norton Insight
· Norton Insight is built on the Symantec Quorum backend intelligence technology first introduced in the 2009 products. In 2009 Norton Insight only quantified trustworthiness, in 2010 Norton Insight also provides information on prevalence, age, and runtime performance data.

· Download Insight
· Download Insight is a new line of defense against the introduction of untrusted applications on your system. Download Insight monitors new application or installer downloads, automatically analyzes and classifies the application using the Quorum technology, and provides you with a trust rating for the application before allowing the application or installer to execute.

· Performance Monitoring
· The system performance


Rosetta Stone 3.4.5

Rosetta Stone - No. 1 in the world among linguistic software. Rosetta Stone - one of the best programs for learning a foreign language at home. Flash allows you to teach the technique as you do in his childhood began to teach their native language - no rules, by immersion, multiple repetition of the association and the formation of a number of different areas of life, development patterns and automatisms in principle from the simple to complex, from a practical perception of writing and rules.

osetta Stone teaches foreign language through a sequence of carefully structured lessons, called Dynamic Immersion ? (dynamic immersion). New words become associated with familiar objects, actions and thoughts. Words form phrases and sentences in a systematic progression. Studies show that learning exclusively in the language in which you want to learn, is essential if you want to achieve. Study alone grammar and rote memorization does not allow you to speak a new language. Dynamic Immersion helps you think in the new language quickly develops the language skills and structures, with the aid of which you communicate.


The Top Five "Do's" of Art Licensing

No matter what you want to accomplish, there are certain things you can do to increase your chances of success. Some things are actions to take, others are mental attitudes.

For example, If you want a baby to learn to walk, you help them stand upright and build the muscles in their legs. If you want to learn to cook, you spend some time in the kitchen. If you want to overcome a fear, say of heights, you mentally prepare for the challenge, telling yourself you "can overcome this fear of heights".

There are some basic things you can do to increase your chances of success in licensing your art as well.

Tara's Top Five "Do's" of Art Licensing

1. Understand the basics before you invest a lot of time and energy. Don't just throw on your rose colored glasses and create. Like any business, there are steps to take, things to do on a daily, monthly and yearly basis to move you towards your goal. These things include creating art collections and being willing to make changes if requested. Figuring out what manufacturers license art and contacting them, or finding an agent to do your sales and marketing side. Being willing to meet deadlines and more.
2. Learn as much as you can about the industry. There are more resources than ever to learn about the art licensing industry. When I started in 2004, it was much more mysterious and information was harder to come by. You had to attend trade shows or art events with classes on the subject or find and hire a personal coach. While those options are good and still exist, there is a lot you can learn from the comfort of your own home. Artists are blogging about it. People are teaching about it.
3. Look at the art on products that are currently for sale in stores. What themes, styles and colors do you see? Do you think your art could work on similar products? Does your style have broad appeal? Art for licensing is more mainstream than modern or self-expression based. It needs to appeal to a wide variety of people before it will be chosen to be mass produced on products and sold in retail stores.
4. Start creating art! Without a portfolio of art to show, it is hard to get started. Unlike creating art to sell in a gallery or commission work, you need groups, or collections, of art to license, not just single images. Create sets of four images. or groups of icons, that go together with coordinating borders and patterns.
5. Keep creating art. You know the old saying, "Less is more"? Well, that doesn't apply in art licensing. The more you can create the more successful you will be. Manufacturers like choices - they like to say "no" to some art so they feel good about saying "yes" to other art. The more art you have in your portfolio the more opportunities you will have to have your art considered. It's a numbers game!
6. Be open to constructive feedback. No matter how successful an artist is in licensing, there is always room for improvement. The market changes, what manufacturers and retailers want changes, color trends change... the only thing you can count on is change. So staying open to feedback and taking it as a form of help and not criticism is key. If you can listen to manufacturers and adjust your work for the market, your chances of success in licensing as well as enjoying the process, will go way up.

8 Essentials When Designing Artwork For CD Printing and Duplication Projects

Whilst your chosen CD printing company will be able to deal with just about any artwork you send them, you could be charged additional setup fees and be faced with delivery delays if they have to work on your designs prior to printing. Checking through this list before submitting your artwork could save you money and delays later on.

1) Use the appropriate templates

Always use templates for your artwork as they can save problems occurring down the line. They show you outlines, bleed, type margins, fold lines, etc, enabling you to make full use of the printable area for your designs. It is important that you only use templates supplied by your CD printing provider as templates can differ from company to company.

2) Supply all artwork in CMYK, and not RBG

Most artwork is printed using the 4 process colours - Cyan, Magenta, Yellow and Black - so make sure all your artwork is supplied in CMYK - that goes for any bitmap images as well.

3) Resolution of bitmaps to be a minimum of 300dpi

All bitmap images should be at least 300dpi (dots per inch). Anything lower will give poor quality results leaving your images appearing fuzzy and 'pixelated'. The higher the density of dots, the higher the resolution and the better the final product will look.

4) Ensure there is plenty of bleed

All paper and card parts should have the artwork 'bleed' over the edges of the template. This takes care of slight movements when the printed parts are guillotined, so avoiding unsightly white edges.

5) Booklet pages supplied in printers pairs

When creating CD booklets the artwork should be supplied ready in printers pairs otherwise the pages may not appear in the correct order when the leaves are stitched together. Have a look at the individual leaves of a newspaper to see how printers pairs works.

6) Make a mock-up before submission

Always create a mock-up of the project to ensure that when the individual parts are put together they look right - for example, the designs of the CD face and insert line up and the folds and spines are in the correct places. See 'Printer Pairs' above to see why it is a good idea to do this.

7) Do not leave guidelines within the printable area

Always remove guidelines from your print ready artwork (do not just hide them, delete them!) but leave the cutter guides as these help in the finishing process. Any lines that are visible within the printable area of your finished artwork WILL be printed on the end product.

8) Include fonts and linked images

Make sure that any fonts are included with the artwork, or that all fonts are converted to curves. Missing fonts are probably the biggest cause of job delays. Also check that all linked images are supplied, as these can be easily forgotten.

Following these points will help to ensure your CD duplication and printing job will be delivered when you need it.

Drawing Sexy Cars is Easy!

Because you are reading this, I bet you would love to draw pictures of exotic cars. You may have already tried, and found them too hard to draw well. You may have been been going at it from the wrong angle, literally! Cars like the Ferrari Enzo, the Bugatti Veyron, and almost any Lamborghini, have many details that set them apart from other cars, but they also make them harder to draw than normal automobiles.

Most people try to draw a car from the side, assuming that it will show the car in the best light. When you look at an exotic car from this angle, you have all the ducts, the fenders, the air intakes, and worst of all, the wheels! Expensive cars have expensive wheels, and they are very complicated to draw. In the time it would take you to draw the Bugatti wheels, you could probably draw a whole Mustang!

So, how to draw one of these sexy cars easily? Simple, draw it from directly in front or to the rear of the car. These do not look like other cars, they are very distinctive. You just eliminated ninety percent of the problems of rendering these beauties!

With this one change, you almost cannot screw up your sketch. You do not have to worry about proportion, or roof line, or windshield line, or any of those other worrisome details. From the front, or the back, the vehicle becomes a rectangular box, with another box on top of it. All you have to do is to decide how wide you want to draw it, then how high at the fenders, and the roof, easy!

Actually, it is even easier than that. These cars are very wide, and very low, they are essentially race cars. You do not have to make them exactly to scale, you can exaggerate to make it wider and lower as you like, you are the artist! I do not mean that you have to stretch it out, but you can. It might even look better than the real thing! The lower the angle of the car, the the fewer details to be drawn.

Look for a picture on the internet that is taken from the end of the car that you want to show, print it out, then start having fun drawing! I hope you will enjoy it as much as I do.

Rick Rucker is a pen and ink artist who lives in Southern California with his wife of over thirty years. He is a member of The Motor Press Guild, and his artwork hangs in museums and private collections. Rick has a website for his free newsletter about drawing cars. The address is: There is a free gift for you there, just for subscribing.

A Tutorial For Pencil Drawing Shading Techniques

While learning to draw shaded pictures, there are some techniques that you need to follow and remember. Proper shading for the different objects is essential to draw reality to the images. If you are a beginner then here is a brief tutorial for you that make you familiar with the techniques of pencil drawing shading.

The blended shading: This is a popular method among the artists. It works by using graphite as the medium as it provides great results. You can use graphite to blend it easily with almost anything. You can use different types of materials to create desired effect and texture. You may use facial tissues to create shades for a flawless looking skin.

The circulism shading method: This is a much popular method of shading among the pencil artists. The idea in this technique is basically to draw small circles that intertwine and overlap among themselves. Creating a tone using this methodology can be a bit tedious but the results are certainly worth it. It helps in providing a real life skin texture to the images. You can use a light touch and a build up tone for this technique. In this, the graphite is blended in much smaller motions, in a circular manner.

The dark blacks technique: There are many artists who complain that it is too tough to get a dark back texture. It is true to some extent because, ideally graphite is not a good option for getting dark blacks. However, to create a darker tone using a graphite pencil, it is recommended that you use a SHARP 7B pencil. Press fairly hard and use the circular motion technique to get the desired effect of darker shades.

The loose Cross-Hatching: If you are an artist then you must have heard about this before. This is a quite simple yet effective method of getting an artistic look. The very fundamental idea of the crosshatching technique is to overlap the lines. This has to be repeated several times to get the desired results.

Learn from today's expert how to paint and draw step by step with the help of pictures on your core subject whether it is oil, watercolor, acrylic, fabric painting, pencil, cartoon drawing, or digital art.

Explore your creativity with these 1750 tutorials - Painting and Drawing lessons.

How to Draw Trees and Forests - An Easy Step by Step Instruction

If you want to learn how to draw a tree, begin your drawing with a basic sketch of branches, trunks (internal structure), and leaves (external structure).

When illustrating trees, the single most significant aspect is lighting. Study the direction of the light and quality of shadows in the tree you are sketching and start a fixed pattern of shading the leafy areas.

When drawing, shadowed areas will be darker and will involve heavier lines; moderately shaded areas require somewhat lighter hand; and regions left white portray highlighted leaves.

Keep in mind to use negative space (the sections between branches where there are no leaves) to aid for stressing the leafy parts. Slowly deepen the shadowed regions and adjust shading to produce the illusion of individual leaves and the realistic quality of the tree.

By means of the flat side of a pencil to create broader strokes of different darkness is another procedure used to draw trees and leaves. This method produces a less definite leaf pattern.

Put emphasis on zones by using an eraser to build areas of light. You may also desire to apply a disorganized scribble method, drawing squiggly lines of diverse thicknesses to design a less defined tree.

Keep in mind that all of these techniques rely on using shadows and light to expose the idea of clusters of leaves.

How to sketch full forests of trees

Sketching a complete woodland of trees is a little bit more complex, as you don't want to draw each tree individually, but too much evenness will also be not right for the drawing.

The problem: We may perceive trees of similar type as nearly identical but this is not the case. While alike, they are all unique and should be viewed and drawn in a way that demonstrates this.

Reviewing the direction and quality of the light and how it gives character to each tree is the starting point. Even in a crowded forest, single trees can be identified. This is the aspect that you must render into your drawing.

The easiest method to find single trees is to utilize texture. Consider that each range of tree has leaves that are different as well as mixed ways that the leaves fill up the tree (in bunches or in groups). As you draw, use different pencil strokes for each type of tree/leaf cluster to give it a distinct look.

Moreover, do not fail to keep in mind to take your light supply into your account and shade suitably. Think about the placement of the trees in your overall landscape. Trees in the foreground should contain more detail than those in the middle or background as they are more visible to the viewer.

These instructions should help you to draw trees - be it whole forests or particular trees.

But wait, using all these tips and techniques in theory won't be of much help for you. Equally important is: regular exercise! Get your pencils and paper, go out and begin to draw trees and landscapes. You will see: every picture, every drawing of a tree will bring you one step further. Soon you will be able to see and understand different forms of different trees. And your drawings will look great!

Teaching Graphic Design in a Digital Age

It is necessary to focus on how the teaching of graphic design is governed and managed in Jordan. It is known that this is a relatively new practice to Jordan and the Arab world, especially the skills of graphic design teaching, it is not like the other branches of art. It has no strengthened roots or identity, as part of the Arab culture.

This discipline had a strong relationship with printing, whilst to a certain extent this still holds true, it is now taking to be an integral parts of the design process. With the introduction of technology in the teaching of this specialization, students and teachers should be encouraged to search into their creative mind.

Teaching must create an environment that nurtures and encourages innovative thinking, visual literacy, students centered-learning and personal development. Students must be able to recognize true creativity because just knowing how to use a particular tool or a software program does not make one a designer. Art institutions should be aware of the ever-changing nature of the technology they teach with. This constant attempt to keep up to date from part of the strategic planning of the institution, however a focus on the traditional design teaching methods, principles and process should not be forgotten.

The development of Digital Art and Design education provides new production methods such as computer rendering and modeling. This increases our ability to create, to see and to express and compose a layout. We are interested in how Digital Art and Design education and physical materials can be used interchangeably as instruments in the teaching of this subject.

The development of digital methods does not deter from the importance of traditional methods of teaching; however, this should be used in conjunction with the digital approach to the study of materials and mediums. The traditional approach in particular focuses on colour, light, texture, form, shape and composition. Through the teaching of traditional methods in design we are able to challenge students to be more questioning about their use of new technologies. By encouraging students to interact with the medium as part of the creative process, it not only redefines established solutions, but also encourages development of the student's imagination. By aiding students to develop real methodology that explores the concerns and techniques of making and exploring objects is essential to the future of graphic design.

Schools and institutions have supplied generations of young graduates into the graphic industry. In the past, art education and more specifically graphic design courses created a forum in which the 'craft' was learnt. Here students were encouraged to challenge previously unchallenged ideas, whilst at the same time developing the skills they would need in the future. Graduates then finished their formal education with an apprenticeship in a design company. Young graduates would then develop specific disciplines such as typographic expert, magazines, creative and art direction. By undertaking an apprenticeship students were exposed to the commercial pressures of the industry something which a classroom can only try to simulate, this putting them in good stead for their future careers.

All the aforementioned disciplines had a distinct relationship with the craft of printing and as such more defined roles existed for the graduate. It is these established routes which distinguished graphic design as a 'craft' and aided the transition of the skills from education into industry.

In Jordan, most of the colleges and institutions do still teach as part of their study plan:

* Drawing
* Painting
* Colour theories: using practical application and mainly traditional teach methods. (Colour circles, 2D & 3D shapes and forms. Students also learn about space, background and texture.)
* Poster illustration: By actively starting and completing a design using Poster Colours or Gouache.
* Introduction to Typography and Arabic Calligraphy
* Materials and Textures (medias & Mediums): i.e. colour pencils, airbrush, Gouache, poster colour
* Graphic Art: Printing and Engraving techniques

The changes that have taken place in the industry and weakened these established routes have coincided with a large influx of graphic design graduates leaving art institutions. Many new technologies now have their place on the curriculum. During the first year of a four-year course, the students are expected to acquire a large number of core skills. These range from traditional print to an understanding of the new media. The demand put upon students to be multidisciplinary against a background of gradual overlapping of the roles of the technician, the programmer and the designer means that less time is spent developing their individual creativity. Students today often assume that the solutions to visual problems can be solved using the technology available to them, rather than through their own knowledge and skill. It has become the responsibility of the discipline tutors to encourage students to find creative skills based solutions to visual problems and to further facilitate the student's personal exploration of creativity through the process of creative thinking.

In Jordan we recognized that technology has significantly changed how students and tutors value core design principles. In teaching graphics today the computer has almost replaced the basic tools of the trade. New technology does provide simultaneous control over different components of design however, it is important to remember that computers are not designers. The biggest error made today in this profession is to use any given template on software package to complete a work. In reality a template is only a guide and it should only be used as an aid to reach the final layout, in other words, a template is a tool for sculpting the masterpiece.

Reflecting upon this we must create study plans that push students, in the early part of their degree, to explore their skills. When planning our study plans it should be remembered that many of the students who join Art and Design courses do not have strong backgrounds in the discipline.

We aim to do this because we believe that when teaching Art and Design students must be encouraged to search within themselves, within their creative minds to provide the answers and not just rely on a computer to produce the layout for them. Similarly students should learn when and how to use the appropriate software. Students should be taught visual literacy and must be able to recognize true creativity as opposed to the craze. By simply understanding how to use a given piece of software to create a layout does not make one a designer.

I have respect for technology and welcome the advances it makes in the field. There is a place for graphic design that is influenced by technology. However, I believe that fostering creativity, the design process and its principles is paramount.

The teaching of traditional tools and principles should be the driving forces in future study plans, as I personally believe that anybody who has access to a software package can call himself or herself a designer. However, I believe this is an abuse of principles and practices. Mastering software tools does not truly constitute a 'designer' in the traditional sense of the word. Software can replace the tools and make the process easier but it will never replace the creative mind and the trained hand.

Art Through the Eyes of a Child

In 1991, I came to America with my parents and my brother. I was almost 11 years old then. I was very excited about the change in my life. Flying on a plane was a great adventure to me, and going to America felt like traveling to wonderland.

We came to New York City in the evening, and the lights of the city felt magical to me. Yet, in the morning, when I saw brownstones of Brooklyn, busy streets, it all started to feel rather disappointing.

Everyday life started. Going to school, doing homework - and adjusting to new environment. In my class there were many Russian kids, so I wasn't isolated by language barrier. And yet I remember how I felt totally lost. I was very frustrated that English wasn't coming to me easily. I was always a good student, but now doing homework in English was taking me 4-5 hours. I couldn't understand what the teacher was saying in class, so I had to ask my Russian friends for help all the time.

That first year in America was one of the hardest years of my life. Outside world - school, city - felt noisy and often hostile. I hated the school building with iron fence, I hated the hot sunlit school yard without a single tree.

I couldn't understand what I was missing, but I often felt depressed. And then I found a close friend. It was one of the few books that we brought with us. A small album of art reproductions from Hermitage collection. I remember how I would sit for hours looking through its pages. I was looking at ancient Russian icons and paintings by Durer, at Leonardo and Raphael, at Rembrandt, Titian, Velazquez and Vermeer. In the end of the book, there were impressionists, Picasso, and Matisse.

I didn't know anything about art history then. Names didn't matter to me. I was just looking at the images. Some of them were funny to me, some I didn't like at all, and some I loved. I was drawn to this same book again and again. It amazed me how every time when I opened its pages, I started feeling inner peace, harmony. I loved looking at Leonardo, Titian, Velazquez. Their works were touching me deeply, and every time I was looking at them, I found that I still didn't reach the bottom.

Icons and early Christian paintings felt funny to me, because of distortions in the figures, and symbols. And the end of the book I liked the least. Paintings by Matisse, even the painting of a little girl by Renoir felt so childish in comparison to Murilo's "Boy and the Dog". That painting I adored - boy's smile and his sad eyes - I still remember them.

At that period of my life, paintings literally started to speak with me. As if some inner door with inner dimension opened inviting me to explore the meaning of life, its depth and its harmony.

Since then, there were many books and paintings in my life. They supported me in my down times, and guided me on my path. They inspired me to go deeper and deeper reaching for more treasures - treasures that lie in our soul when it's touched by beauty.

Trojan Virus Removal - 3 Steps How to Get the Trojan Virus Off My Computer Quickly

What would you do when you have a Trojan Horse virus lurking in your system? Look for Trojan virus removal methods of course! There are many severe consequences the Trojan Horse virus can lead to. It in fact has the ability to ultimately wreak havoc on your system.

Once this virus worms itself on to your computer it can install spyware applications which in turn permit hackers to have access to all your online activities and steal all your data. Hackers can also upload/ download/ delete/ modify your files and generally take over control of your system. Sounds scary? Then it is high time for you to act and put Trojan virus removal as top priority action item.

Any spyware or virus removal including Trojan virus removal can be done using spyware tools or manually. It might actually be a good idea to do both! Spyware removal software is in general quick and easy to use when it comes from a secure and reliable source. Any user will be able to achieve virus cleaning in minutes with a good tool. But then there are people who like to try it out manually first. If you are one of them you can try out the following manual steps:

1. Use Add/ Remove programs option:
You can do this by first starting your computer is safe mode by re-booting and clicking on F8/ Shift F8. When you so this the spyware does not get loaded into the system's memory. Click Start-Control Panel- Add or Remove Programs. This gives a list of all programs that are installed on your machine. Look for those associated with the Spyware and delete them. To get a list of programs corresponding to a particular virus you can launch a search online.

2. Delete Spyware files:
Again the list of files associated with a specific virus can be searched for on the net. After this it is only a question of looking for these files on your system and deleting them permanently.

3. Delete redundant registry entries:
When the Trojan virus gets installed on your machine, it also adds some entries in your registry. To flush out the virus completely you will need to remove these values.

When doing manual Trojan virus removal it is good to be extra careful to avoid deleting needed files/ entries.

To clean up your system thoroughly and to know more about the best spyware removal tool you can go to the following link.

If Virus/Spyware infecting your computer, you'll get frustrated and it's very irritating, isn't it? Now I give you useful tips on how to do Trojan virus removal in very easy way! Do the antispyware scan for free and delete all the Virus threat instantly.

About the Author

Anthony Henning started his career at one of famous Antivirus company as a spyware thread analyst. Now he is a professional computer technician

How to Remove Personal Security - Learn the Quickest Personal Security Removal Method

Personal Security is a newer version of the very dangerous Cyber Security rouge anti-spyware program. It is not a legitimate spyware removal tool and it is designed solely to infect your machine and attempt to steal your hard earned money. If you have this program on your PC then please continue Reading below to learn how to remove Personal Security by using the easiest and quickest Personal Security removal method.

You most likely got infected via a backdoor Vundo Trojan, which wouldve secretly installed the program on your system. Once Personal Security is installed it will automatically launch itself every time you start your computer and begin corrupting your machine.

The program will continually display fake pop-up messages and even conduct periodic system scans, indicating your system is full of spyware and other malware. In actuality your computer does not have any other form of spyware on it, all these threats are made up and fake, the threats are just tactics to try and get you to purchase the full version of PersonalSecurity. Whatever you do don't purchase the full version and look to remove this deadly virus asap to ensure your computer remians safe.

Now to remove the malware, you could use a good spyware removal tool or attempt manual removal. Manual removal may work initially but it is highly likely that some of the files of PersonalSecurity will simply recreate themselves and the Trojan will re-install itself upon re-boot. Thus making manual removal highly unsuccessful, anyhow the procedure is outlined below...

Personal Security Manual Removal Method:

Stop PersonalSecurity processes:


Remove PersonalSecurity registry values:

HKEY_CURRENT_USER\Software\Microsoft\Windows\CurrentVersion\Run "PSecurity"
HKEY_LOCAL_MACHINE\SOFTWARE\Microsoft\Windows\CurrentVersion\Internet Settings\5.0\User Agent\post platform "WinTSI 01.12.2009″

Delete PersonalSecurity files:

c:\Program Files\PSecurity\psecurity.exe
c:\Program Files\Common Files\PSecurityUninstall\Uninstall.lnk
c:\Documents and Settings\All Users\Start Menu\PSecurity\Computer Scan.lnk
c:\Documents and Settings\All Users\Start Menu\PSecurity\Help.lnk

Get rid of PersonalSecurity folders:

c:\Program Files\Psecurity
c:\Program Files\Common Files\PsecurityUninstall
c:\Documents and Settings\All Users\Start Menu\PSecurity

It is a very complicated and lengthy procedure, plus i must warn you that you are dealing with critical system files so you must be very careful, deleting the wrong file could seriously harm your entire operating system.

Plus with no guarantees that you will actually remove the virus, as it has the capability of re-installing itself, the most effective way to completely remove Personal security would be to use a proper spyware removal utility. Also with a anti-spyware program installed on your computer you will enable real-time protection, hence not only will you remove any other threat on your PC but make sure you never get infected by spyware again.

Therefore if you were wondering how to remove Personal Security from your system then your best option would be to download a good removal tool to ensure you have completely removed the threat. You could attempt a manual Personal Security Removal but it is not recommended as the virus does have the ability to recreate itself. For more info on deletion instructions and to download a Free Removal Tool visit the links below...

Have you been Infected with The Personal Security Trojan? If so then don't panic, learn more on How to Remove Personal Security Right now.

I would recommend Spyware Doctor 6 To remove the threat; it is able to detect and remove Personal Security in a few minutes. Download It Free Now to remove all spyware threats of your PC.

How Does a Keylogger Work - Good Or Bad?

A keylogger are software designed to record everything you type on the keyboard such as passwords, user names, emails, credit card numbers and etc. Don't have any idea how does a keylogger work?

Keyloggers can be very harmful if someone uses it in a different way. It can be used to steal personal information because it runs in a stealth mode and complete invisible. But some company's apply this application on their computers to check on their employee's activities and the use of their computers and Internet.

The best advantage of keylogger is to use it for back-up objective when your system crashes. It is perfect to have keylogger installed in your computer so you won't forget some of your important passwords.

Keylogger also has a disadvantage; it can be used as a device to unlock your full personal information by a third party. When your computer is booted, this is where the keylogger starts up, so that it will be difficult for the user to notice that all of the keys typed are all recorded. For people who are using online cash sites, keylogger software can be alarming. So you better have knowledge on how does the keylogger work to protect yourself from people who want to steal from you.

Tips on how to recover a keylogger on your system:

o Open the task window by pressing ctrl+alt+Del on windows. Check some unknown tasks that are running.

o Using of the system configuration utility to detect task that are booted in the start up.

o Running the anti-virus can also help you to detect and select where the keylogger is located.

Once the keylogger is detected, your might as well remove it. It can be stop by clicking the process and then also click the "End Process" button. It should terminate the process you have selected. Once you have terminated the keylogger run your anti-virus for the second time to fully check your entire computer for any possible threats. There are advanced keyloggers that even anti-virus software could not distinguish.

The perfect way of knowing if the keylogger has been completely wipe out on your system is to restart your computer and check if the file name of the keylogger still exist when your computer boots up.

Repairing Registry in Windows XP

Windows XP contains a registry which records all the information about each and every application program installed in the system. Most computer users are not aware of how the windows registry works and hence are not able to solve problems with the registry which makes the computer to work slowly. The registry makes the operating system aware of all the application programs and the operating system allocated them memory for their tasks accordingly. So without the proper working of the registry, an operating system cannot work properly.

When an application is uninstalled from the system, its keys from the registry are also erased from the windows registry. Most users use windows XP and hence in windows XP it usually happens that when an application is erased from the system, its keys are not erased from the windows XP registry which means that the operating system will still share the memory of the system with that application which is not present there. This deprives other application from their share of the memory which was supposed to be shared with them so that they would be able to complete their task in time.

Windows XP registry repair software scans the registry for all such broken and unwanted registry entries and either repairs them or deletes them as per the user's wish. This frees all the memory which was locked up by the application which had already been deleted and this freed memory can be used up by other applications to complete their task in time. This boosts the system's performance and hence also makes the system free of any errors. The user would be completely satisfied with his system after cleaning the registry with windows XP registry repair software and would not get irritated with its slow performance.

Malwarebytes Anti Malware v1.42 Multilingual Incl Keymaker

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Malwarebytes Anti-Malware can detect and remove malware that even the most well known anti-virus and anti-malware applications fail to detect. Malwarebytes Anti-Malware monitors every process and stops malicious processes before they even start. The Realtime Protection Module uses our advanced heuristic scanning technology which monitors your system to keep it safe and secure. In addition, we have implemented a threats center which will allow you to keep up to date with the latest malware threats.

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Get Your Free Office Mobile 2010 Beta

As part of their Office 2010 beta announcement, Microsoft announced the availability of the Office Mobile 2010 Beta.

Basically, there are two major offerings Microsoft provides for Mobile Office. One is Microsoft Office Mobile 2010 and the other is Microsoft Office 2010 Mobile Viewer.

So if you want to modify your Office documents, you can use Office Mobile 2010 applications. But if you just want the quick view of the documents, you can use Office 2010 Mobile Viewers, which display your documents in mobile browser.

Windows Phone users can download both applications, but if you're on a non-Windows platform then you can only get the Office Mobile 2010 Viewer. As previously mentioned, you get to view the Office documents in your mobile browser whether you have an iPhone, a BlackBerry, a Droid, a Symbian, or some other smartphone.

The beta download for Office Mobile 2010 is available worldwide at Windows Marketplace for Mobile for Windows Mobile 6.5 phones.

The Elements of a Good Advertisement

Advertisements are all around us. Whether we're watching television, driving down the freeway, flipping through a magazine, or listening to the radio, we are bombarded on every side by messages trying to get us to buy a product or service. And although there have been countless debates over whether or not advertising is effective and whether it really does influence people to purchase products, the fact is many companies will spend billions of dollars on a single advertisement in the hopes that it will increase their profits.

Good advertisements have the power to make people stop and take notice. You have to have been living under a rock not to notice the success of Geico's caveman series or the iPod's silhouette series of commercials and advertisements. And as a result of those advertisements, sales went up significantly for those two companies.

Advertising creates awareness of the product and can convey messages, attitudes, and emotions to entice and intrigue audiences. At least those are the desired effects of an advertisement. Needless to say, some advertisements fail miserably in their purpose.

So, what makes the difference between a successful advertisement and an unsuccessful one? It's all in the design. Typically, larger organizations produce more effective advertisements, while newer and smaller companies are the ones that produce the duds. This is largely because bigger organizations have the money to hire professionals while smaller companies do not.

The advantage of hiring an in-house advertising developer or hiring an advertising agency is that you get the skills of people who have been trained in creating effective advertisements. Many have spent years and years going to school, studying past effective advertisements, looking at elements of design, and learning how to create their own effective advertising campaigns.

Learning how to create effective advertisements does not happen overnight, but there are a few simple rules that many workers for professional advertising agencies follow to create effective advertisements that will appeal to audiences and hopefully increase the company's revenue. The following paragraphs list a few advertising principles that companies and advertisers follow when creating their own advertising campaigns.

Perhaps the most important quality of an advertisement is its uniqueness. In a world where people often see hundreds of advertisements a day, an advertisement must be unique and different in order to capture audiences' attention. Going back to the iPod example, the single block of color with an image of a black silhouette was extremely effective at the time because it was unlike anything else around it. The simplicity of the advertisement stood out against posters and billboards that had busier images and much more text. Also, the use of bright, bold colors made people stop and look at the image. Even though the advertisement had little text on it, people got the message that this product was new, fun, and bold.

Of course, there are a variety of ways to make your advertisement stand out. Look around your area and write down descriptions of advertisements you see. What are the trends? Are they text heavy? Do they use similar colors? What kinds of images are on the advertisements? Once you start noticing trends, try to think of ways your advertisement can go against those trends and be something different--something that will make people stop and look.

One word of caution: Once you've made people stop and look at your advertisement, they need to be able to understand what you're selling. You may have the most eye-catching image on your advertisement, but if it is completely unrelated to your product or service, then viewers won't understand what you want them to buy. So, be sure that when you are selecting your images and text for your advertisement, people will understand what you're trying to sell.

A well-designed advertisement will also communicate well to audiences. In order to figure out how to make your advertisement effective, you need to identify your audience. Who are you trying to target? Teenagers? The Elderly? Business people? Parents? There are a variety of different audiences, and the more specifically you can identify the audience for your product, the better chance you have of designing an ad that will effectively influence your audience.

For instance, if your audience consists of young teenage girls, you might choose to use bright and bold colors, but for business people you may want to create an advertisement that uses more professional blues and blacks (but don't be afraid to be a little bolder if you're trying to stand out).

The key is to think of the general traits of your specific audience and try to reflect those traits in your advertisement. What do they value? What do they fear? What motivates them? Once you've answered those questions, it should be easier to come up with a few solid ideas for an advertising campaign.

Once you've developed some ideas for an eye-catching advertisement and identified how you want to communicate with your specific audience, some good, solid design principles need to come into play. The advertisement needs to be legible. Viewers shouldn't have to work to get what you're trying to say. The advertisement needs balance. One side shouldn't feel heavier than the other. The advertisement should also make good use of contrast, repetition, color, and pattern. When these design elements are implemented well into an advertisement, the result is a fabulous ad that will appeal aesthetically to viewers.

The above is just a brief overview of what advertisers have to think about when designing an ad. You can see why many people find it helpful to hire an advertising agency to help them develop ideas and create effective advertisements. And whether you're looking for a Seattle or a Miami advertising agency, you shouldn't have a problem finding an organization in your area to help you create the perfect advertisement campaign for your company.

So, if you're thinking of creating a new ad or ad campaign for your company, by following the above guidelines and suggestions, you can create the most effect advertisements as possible, convey the message you want to convey, and be one your way to increasing revenue.

Advertising Strategies For Small Businesses - 3 Effective Ways to Advertise Your Business

A lot of big companies thrive on advertising because they have the budget to create one-of-a-kind and attention grabbing ads. But what about their smaller counterparts? Are there effective advertising strategies for small businesses?

Have no fear. You don't necessarily need a large budget to come up with a successful marketing campaign. All it takes is a bit of ingenuity on your part. To help you get your business moving, here's some proven advertising strategies for small businesses.

1) The Rise Of Social Networking

These days, it doesn't take a lot of money to get your message across. If you're into Web 2.0, advertising strategies for small businesses should be a cinch for you.

A lot of people advertise their products and promos by posting a message on their social networks. Facebook and Twitter are among the most popular social networking web sites available.

The best thing about this is that everything is free. If you don't have an account, better get one now!

2) The Power Of Print

One of the most common advertising strategies for small businesses is working out a deal with your local newspaper or magazine. Despite the emergence of digital technology, people still like reading the paper in the morning.

It would be best to advertise in print media that targets your specific audience. So if you're selling golf shoes, advertising in golf magazines would reap the best results. And if you're running a local business with local customers, advertising in your local newspaper will be good for you.

This is especially appropriate if you have a new product or a promo coming up.

3) Good Old Fashioned Networking

One of the simplest - yet most powerful - advertising strategies for small businesses is good old networking. If you're invited to an event, make sure you always have a good supply of calling cards tucked under your belt. You never know just who you might meet there.

If you're a good entrepreneur, every moment is an opportunity to mingle and entice prospective clients. Just don't turn them off by talking about your business all throughout the conversation. Business cards help you look more professional as well.

Even if your business is not as big as other companies out there, there's no need to despair. There are plenty of advertising strategies for small businesses available for you. As long as you're creative and resourceful enough, there's no end to what you can think of. So take these tips into consideration and I wish you well on your advertising endeavors!

5 Best Brochure Graphic Design Techniques

Do you need great ideas for the graphic design of your brochures? Well, in my experience in brochure printing, I have seen five great graphic design techniques that always work and have never failed to attract people.

For the benefit of other would be designers out there, I will share these great techniques to design and print brochures.

Let us start with my favorite and the most effective, the attention seeker design.

1. The attention seeker design -- This type of design is basically the technique that uses questions. For example, a brochure that has the words "Are you depressed?" on its cover is an attention seeker design. It asks people about its issues to attract attention. It is a simple and very powerful technique that does target the particular readers you want quickly. It is perfect for brochures that are part of awareness campaigns where you want to target specific people to give information to.

2. The poster brochure -- this is a more visual design technique. This type of graphic design belittles text in favor of a compelling and well-designed cover. For example, a brochure about child exploitation may have a very powerful picture of children being forced to work in the streets. The picture alone, compelling as it is should be enough for people to pick up the brochure. The only problem though with this technique is that you have to be good at taking or creating images and photographs.

3. The classic corporate -- The classic corporate design is the mainstay of post public relations and client relations color brochures. This design involves clean and crisp lines, simple colors and the judicious use of the company logo. While this may seem boring, it is actually the style that is most in use today. It is a safe mode of designing that should always be part of your retinue of design proposals.

4. The symbol brochure -- Another great design technique. This kind of design involves using one very memorable symbol at the cover of your color brochure. This can be an embossed logo of the company, or an intricate picture of the product that is being sold. Symbols usually stick in people's mind and they will have an easier time recalling your brochure because of it. This is a great type of design if you want to promote one particular product or concept.

5. The mystery brochure -- finally, this particular type of design technique involves creating a brochure cover that makes people wonder. Usually this design has some text that entices people to the information inside the brochure. For example, the brochure message can say, "discover the 10 rules of making money fast. Take a look inside!" Attracting people with mysterious and interesting information almost always guarantees a reader for your brochure. So use this as well in your own designs.

These are the five best techniques for graphic design in color brochures. It is not really about the skill you have in designing brochures. It is about how the message is delivered to people. Good Luck!

Advertising Through the Use of Billboards

If you are having your own business, advertising is one of the most effective ways for you to market your business effectively. It is one way of informing the public about the kind of business that you are having. However, before you are going to think that you need to advertise something, you must put fort first on thinking the best tool that you are going to use for your advertisement. Probably, there are many ways that you can choose from, among these things are through classifieds, television ads, and even through the use of billboards. We know the fact that among these mentioned techniques of promotions; billboard was among the commonly used advertising tools by most of the advertisers. This has been able to populate almost all the areas in the highways and even with the major streets all over the world.

Thus, we can directly say that many have tried how effective billboard is when it comes to advertising a certain product. If you are an advertiser, you would certainly ask on what is the exact difference of these things when it comes to billboard advertising. Certainly, billboard can give the pubic of the clear picture of a certain product, and as well as seeing its style and benefit to the customer. If you are going to advertise through the use of billboards the choice of the styles, colors and design of your billboard is the most important thing that you can consider. You can make modern styles of these billboards, even electronic billboards of high quality.

You must be familiar with the different types of advertising, most especially the billboard and try to figure out the positive and negative side of such toll in order to improve certain things when it is necessary. You also need to become knowledgeable with the different sets of billboard so that you will know what particular type you are going to use for your advertising. When you are able to choose the best billboard type then you can already select the best design that you can choose for your advertising. You can make advertisements that would surely suit to the kind of business that you have in order to make sure that you can catch the attention majority of the customers in a certain place.

Simple design, yet attention grabbing slogans are the best advertising technique if you are going to use billboard. Shorter message are the preferable once than those longer ones. If you are going to advertise, keep in mind that your target is your audience or your customers that is why you must keep with those strategies that will catch the attention of the public. You can also target the vehicle owners who constantly pass by along the highway.

Through your billboards, they can be able to know the product that you are advertising with them. You can also try to search for place with high traffic areas and you can decide to put up your billboard along the way so that during traffic hours they can have the chance to glance at it.

10 Tips For Trade Show Success

1. Set Your Goal

Why are you doing this show? Is it to sell product, get leads, create top of mind awareness, or to preempt your competition? Be sure to have a very specific goal in mind, write it out and track your results as the show progresses. Without a specific goal in mind it will be impossible to determine if the trade show was a success.

2. Promote Your Trade Show Booth Before The Show Begins

One of the most important aspects to a successful trade show is the number of times you can "touch" your prospects. The general rule is that you must touch them at least 3 times prior to the show to generate top of mind awareness. Less than 15% of exhibitors do a pre-show promotion. Be in that group! Attendees only spend time at 15% to 20% of the exhibits so if you want their time, you need to invite them to your trade show booth before they get there. If you want to generate "guaranteed" prospects - this is how to do it!

3. The 1 Minute Pitch

Fact: You have 6 seconds to capture a prospects attention when they are walking past your booth on the trade show floor. If your booth design and message are great (we will discuss later) and the prospect stops- you must be prepared! Have a condensed 1 minute pitch that covers everything you need to qualify the lead and most importantly, a pitch that meets the goal you set for this show. Practice this pitch as many times as possible prior to the show to ensure you have it down cold and fire away! Remember your pitch should be all about the prospect - NOT YOUR COMPANY that comes later.

4. The invitation - Have a good Great reason to visit your booth

This is simple - come up with a reason for your prospects to visit your booth - then invite them. Whether it's your giveaway, raffle, new product, a demonstration, discount on services for all VIP visitors or an announcement of a merger or partnership, you must have a compelling reason to come to your trade show table. If your reason is compelling enough they will make plans to visit your booth.

5. Qualify Your Prospects

Many trade show exhibitors will use giveaways to attract prospects to their booth. While giveaways are good way to increase traffic to your booth they do not produce strong leads. A great way to qualify prospects and weed out people that are just there for free stuff is by doing a raffle.

To get the most out of the raffle you must ASK some qualifying questions. Qualify all entries - they must fill out ALL information on a form to enter the raffle. You should ask for E-MAIL so you can build your opt-in e-mail list, be sure to let them know that you will be e-mailing them from time to time with specials and promotions - get their interest level, purchase time frame and decision makers in the process and whatever else you need to create a REAL, QUALIFIED LEAD. When you do your review later on you will know exactly who is interested in your product or service, and who is not.

6. The Booth Message

The biggest and most common mistake I see on trade show displays is a company's names scrawled across the top of their booth. Remember you are there to capture the PROSPECTS attention simply posting XYZ Company at the top of your booth is unlikely to do that. Hopefully, you have developed whatever message you want to convey prior to the show, make sure your booth is conveying that message quickly and clearly! Remember you have just 6 seconds to capture a prospects attention and creating a powerful message is the best way to accomplish that.

7. The Booth Graphics

Great trade show graphics will convey your great message. Having your graphics produced by a qualified professional will make the difference between a "decent" show and a "blowout"!

So when your graphics are being designed and produced you want to keep some things in mind.

o Message, Message, Message

o Colors and images that convey your message

o If your designer doesn't know the emotions elicited by different colors - get a new designer. (remember the 6 seconds rule)

o Your booth and graphics are a big investment and should be designed and produced by a qualified professional who will consult with you on developing your message within your budget.

o A good trade show booth does not have to be expensive and an expensive trade show booth does not have to be good.


After a trade show a prospect has a lot of information to digest. Most likely they visited a number of booths after visiting yours, but there is a sure fire way to get them to remember you- BE THE FIRST ONE TO FOLLOW UP!

Remember you need to touch your prospects up to 12 times. Three times before the show, once at the show and at least 4 follow ups after the show. Send useful information each time, ads, newspaper mentions etc. Don't give up - you will be surprised at the power of consistent "informational" follow ups.


I've said it a number of times throughout this article and I am giving it its own section because it really is that important. The most essential thing you can remember about trade show success is that no one really cares what you sell, what you do, who you are, who you've done business with, why you are here or anything else about you. It's sad but its true and it is vital to your trade show success or failure. The only thing prospects care about is how a service our product can benefit them! Have a message that accomplishes this, be prepared to present that message and you are guaranteed success.

10. Bonus Tips

- Killer mini tip #1 - Don't EVER sit down in your booth - Studies show that people will pay 26% more for the exact same product if the vendor is standing!

- Killer mini tip #2 - Smile, always be smiling, don't frown, and smile (get it?) If you can smile at the prospect then say their name, you have successfully opened the door - now just apply your 1 minute pitch!

- Killer mini tip #3 - Look relaxed / be relaxed - Body language is extremely important - many prospects walking by are actually "nervous" about stopping because you might ask them a question they don't know the answer to. If you are relaxed then you are approachable and they are more likely to engage you.

- Killer mini tip #4 - Make them feel important - BECAUSE THEY ARE! Make every discussion about them, not you. Which approach will be more effective?

This was just a preview! To see the extended version of this article with more great tips and some Trade Show horror stories visit our blog @!

Matt Valentine is the Marketing Manager at KDF Reprographics, Inc. providers of Large Format Printing, Vehicle Wraps, Fleet Graphics, Color Scanning, Posters, Banners and Trade Show Displays. To contact Matt or setup an interview please call 888-533-2667.

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